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Project Management Director, Middle East and North Africa Regional Business Unit Ibrahim Osta

Ibrahim Osta is an international tourism expert who previously served as chief of party for USAID’s Jordan Building Economic Sustainability through Tourism Project and has led USAID tourism development projects in Jordan since 2005. As the chief of party for the Jordan Tourism Development Project and its successor projects, Ibrahim managed a wide portfolio of initiatives aimed at enhancing tourism in Jordan. These include conservation and presentation of archaeological sites, such as Petra, Amman’s five-millennia-old Citadel, and the Roman city of Jerash; enlisting new UNESCO World Heritage Sites, such as Wadi Rum; nature and cultural trail development; higher education and vocational training in tourism and hospitality; destination promotion; and visitor services programs. Previously, he was senior policy advisor for the Minister of Tourism & Antiquities and served as public affairs advisor for the Minister of Water & Irrigation. He has managed a USAID initiative to strengthen the management skills of Jordanian private sector leaders, supported trade and economic development initiatives like the Jordan-U.S. Free Trade Agreement, and built the capacity of the Jordan Tourism Board. Ibrahim holds a master’s in tourism administration from George Washington University and a bachelor’s in business in managerial finance and economics from the University of Michigan.

by Ibrahim Osta

3 Questions with Ibrahim Osta on Strengthening Tourism in Jordan

Ibrahim Osta is the chief of party for the Building Economic Sustainability Through Tourism (BEST) program in Jordan, which focuses on improving the country’s tourism sector and ensuring that Jordan has the skilled workforce needed to keep the sector competitive. The BEST program works at the intersection of tourism and economic development. Could you elaborate…